Importance Of Marketing In Business

COMMENT ON THE 2 DISCUSSIONS BELOW: Some critics of marketing have suggested that market segmentation and target marketing lead to an unnecessary proliferation of product choices that wastes valuable resources. These critics suggest that if marketers didn’t create so many different product choices, there would be more resources to feed the hungry and house the homeless and provide for the needs of people around the globe. Are the results of segmentation and target marketing harmful or beneficial to society as a whole? Should firms be concerned about these criticisms? Why or why not? 1 DISCUSSION: Every time I here a news report that says America is in debt billions of dollars I always think “to who?” There are so many cut backs that can be made in so many different aspects of life that can be made to help society as a whole and market segmentation and target marketing may be among those those cut backs, but I don’t think that cut backs in those areas will make a big difference on whether the homeless gets fed and societal needs are met. In fact I believe that market segmentation contributes to helping those in need by dividing the market into smaller parts. Taking into consideration the different segment variables when marketing a product helps consumers to find what’s suitable and affordable for them. Demographics is a key part of segmentation that allows marketers to better understand the needs and concerns of customers. When marketers know the age, gender, family life cycle, ethnicity, income and social class of a consumer the marketer can better meet those needs. This helps marketers to target a specific group and provide good that are most beneficial. There are many companies that target populations that want to help the less fortunate like Toms. Different markets deliberately target different groups so that everyone can meet their needs in a way that is beneficial for both the buyer and the seller. I don’t see how that can be harmful  to Society as a whole. 2 DISCUSSION: I would like to say segmentation and target marketing admit firms or companies to accurately and successfully set out the best interests of a group of clients. This generate the greatest circumstances for all concerned. Target markets that are in need don’t remain so for long because of profit opportunities that result from helping the market. Health care corporate; specialist doctors make money than generalist  doctors and are well trained at smaller number of methods. This a target marketing and efficiency at its best. The same can be said of relief container in lawyers, shipping companies like UPS, FedEx… and scores of other businesses. Allowable business practice of clients segmentation which is, in effect client target marketing. For example TV programing are choose to impact or to take advantage of people who believe is their target audience. Good morning America is  a morning show that cover news and entertainment targeting people who are up and ready to go to work and other programs are organized for prime time when most of families are home like Anderson Cooper on CNN and Rachel Maddow on MSNBC. Those programing target the evening hours. We all received so-called junk mails or emails which are sent with the idea we are the right target market for the services their provided. Most businesses succeed based on their marketing plan, and inside that plan there is a set of clients demographics, or estimated categories of who is the best target clients for that specific business, so advertising budget is not wasted on sending the incorrect promotion to a group of customers or companies that  would most likely never need that particular service. Even the small companies, must do so, or if they do not. Target Marketing is  an Art and not an exact science. Businesses do make mistakes like who is their target customer but even this is a learning twist and value the effort, there is nothing scary about it but all businesses are recommended to consider Target Marketing. To succeed,  a company must segment the market and should focus on the target market only. Some critics of marketing have suggested that market segmentation and target marketing lead to unnecessary proliferation of product choices that wastes valuables resources. Is not true.  Companies need also to check that surely their segmentation plan is not creating wastage

Assignments Ace
Order NOW For A 20% Discount! Coupon code: WELCOME20
Pages (550 words)
Approximate price: -

Why Assignmentsace?

Top Quality and Well-Researched Papers

We offer top-quality and well-researched assignment papers at low prices. We believe in offering the best quality services as we care about your grades, academic performance, and success. Our writers range from masters and Ph.D. graduates to professors. Our panel of expert academic writers does not rest until they are 100% sure your essay will score you an A+ only.

Professional and Experienced Academic Writers

Our writing company has the best panel of experienced academic and business writers. Our writers have experience of up to 9 years in the writing industry. They will go the extra mile to make sure you are handing in a quality A+ paper. If you are a student searching for any academic help, I advise you to seek for our experts' help.

Free Unlimited Revisions

Our clients frequently ask if they will be liable to free revisions once they place an assignment order with us. However, how many times you ask for revisions, our academic experts will help you. Either way, there is no need to worry as we provide free revisions. We are always after our clients’ satisfaction, and we are very proud to say that all our clients are satisfied with our writing services.

Prompt Delivery and 100% Money-Back-Guarantee

We are strict when it comes to assignments deadlines. We make sure our writers keep in mind the assignment delivery time. Because we care about clients, we go that extra mile to make sure you do not face those consequences. Whatever the deadline, we promise our clients a prompt delivery.

Affordable Prices

Are our charges too cheap for you to believe? Here at Assignments Ace, we offer quality assignment help at affordable prices. Our prices are substantive to cater to all students. Every time you place your assignment order with us, you are guaranteed a 15% discount.In addition, new clients enjoy a discount of 30% when placing their first order with us.

Customer Support 24/7

Do you have any queries for us? Or do you want to consult with our expert academic writers? Go ahead and contact us. We have 24/7 online friendly customer service. Whatever time of the day or night, we are always available for you. You can chat with us via our online chat services or contact us via our email, [email protected]

Try it now!

Calculate the price of your order

We'll send you the first draft for approval by at
Total price:

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Our Services

Our assignments help website is the most internationally sought-after site because we offer a wide range of top-quality services at low prices. Our proud history as an assignment help company stretches back nine years. We do offer Top Quality, Well-Researched Papers and Online classes to help students internationally. We do both of these things at cheap affordable prices by offering up to a 30% discount.


Essay Writing Services

Writing an essay is one of the most tedious tasks that require a lot of concentration and research. Writing an essay takes hours and even up days. We offer the best custom writing service and have your best interests in mind. Most online writing industries do not have qualified writers and are just after your money. Worry less, our writers who have enough experience are ready to give you the help you need. Our writers are carefully selected and undergo some tests to prove their professionalism.


Admission Papers

Are you applying for a college? We help students join their dream college by writing for them strong admission papers that showcases their qualities and personalities. An admission essay is an essay or other written statement by a candidate, often a potential student enrolling in a college, university, or graduate school. We utilize statements of purpose, personal statements, and personal essays to make a compelling case by stating your leadership activities, education, accomplishments, and professional background.


Editing and Proofreading

We offer an abundance of online proofreading and editing services for our clients. By definition, proofreading is the final surface-level check done on a document. Other academic writing companies offer editing and proofreading as separate services. At our assignment help website, we offer editing and proofreading services as one complete package at affordable cheap prices. Grab your 30% Coupon if you order today!!!


Business Paper

Are you a student pursuing an MBA in business, no need to look any further? We offer the best assignment help as we have the top niche MBA business writers who will give you A+ assignments. Over the years, our experts have helped students accomplish their academic dreams. We have helped thousands of students complete their business assignments with confidence.Grab your 30% Coupon if you order today!!!

escort - adana escort bayan - escort adana - adana escort - escort mersinescort - adana escort bayan - escort adana - adana escort - escort mersinescort - adana escort bayan - escort adana - adana escort - escort mersin